MakerBot was going through a globalization. Which meant that it needed its online platform to cater to markets such as China and Germany. Visual Design had to be clean and spacious to allow flexibility in typefaces and copy lengths, this all abiding to Magento’s limitations.
I led the design efforts in creating stylized templates that were to be used by different departments to be filled out through the Magento CMS platform. There are clear instructions and visual guidelines to make sure the different modules serve specific purposes and different types of content.
Visualize in a Three-Dimensional Space
The Power of Prototyping
The Importance of Customer Service
Mastering Magento's platform
OTHER WORKS INCLUDE
Art Direction for Photo Shoots
Experiental Design for event spaces and retail
Art Director for other Marketing content such as blog posts, emails, and social media posts